THE TEAM
Human & Great team members specialize in niches across the digital marketing and storytelling spheres — from audience engagement strategy to high-performance press release distribution; magazine, brochure, and one-sheet design to share-worthy, reported, long-form sponsored content features.
We help our clients:
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build relationships with their communities and with the media
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market necessary products
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share world-changing ideas
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make impactful news announcements
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bring rhyme to reason, and
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craft gripping narratives where there were once only half-baked value props and piles of jargon.
Yayoi Kusama @ Cleveland Museum of Art. PHOTO: Hartford Gongaware
Birding in Kyrgyzstan; photo by Cam McLeod
ALEXANDRA MARVAR
founder, lead writer
Alexandra Marvar is a senior-level writer and content strategist with deep experience in multimedia storytelling, digital marketing and social strategy. She studied photojournalism and then kicked off her freelance career in media as a web producer at Vanity Fair in 2007. Since, she's created writing for agencies, brands and campaigns of all kinds, from Silicon Valley, to Wall Street, to Hollywood. ​As an editor and journalist, her bylines have appeared in WSJ Magazine, The New York Times, The Guardian, The Nation, Smithsonian Magazine, and many others.
She has completed digital marketing programs at Harvard Extension School for Continuing Education, Kellogg School of Business, and General Assembly. She has studied poetry at the elite Kenyon Writers Workshops under Pulitzer Prize winning poet Carl Phillips. She has given lectures on audience building and audience engagement at the Tribeca Film Festival, Toronto's Hot Docs festival, and many other film festivals across the U.S. and Canada. She has trained in AI via programs including the Thomson Foundation's "AI in the Newsroom."​​